Getting your business up and running is a challenge, especially when building a new brand from the ground up that must compete with similar long-standing companies. It would help if you advertised to get your target audience’s attention and regularly track how your company is doing to ensure success. But when the unpredictable occurs, you must know technology’s role in enhancing business continuity planning.
What Is Business Continuity Planning?
When the unexpected happens, you should be ready. That includes when the occasional human error leads to cyber attacks and data loss or when natural disasters and pandemics halt the supply chain and your business.
Business continuity planning means you have emergency plans guaranteeing you can still fulfill supply and demand for all stakeholders and customers. It also means you’re readily prepared to uncover, deal with, and survive company disruptions so these events don’t force you to shut down permanently.
However, the only way to identify and manage threats of all kinds and properly prepare for their impact is by using technology in the following ways to keep up your obligations, resilience, and competitiveness.
Technology Offering Disaster Recovery
Let’s say your business experiences a massive flood due to a recent storm or broken pipes. Some pieces of hardware, such as physical servers, may feel the effects and refuse to power on, automatically breaking communication plans and processes with customers and suppliers. A business impact analysis can not only help you determine the severity level of damages but also identify scenarios for what to do next.
Once that’s done, determine which assets are most critical since they make or break daily activities like proprietary software or customer databases. Fixing these first helps you minimize downtime. However, technology’s role in enhancing business continuity planning doesn’t stop there. You can use backup servers, or switch to emergency communication channels.
Considering Cyber Security Measures
Unfortunately, it’s not just natural disasters that harm a company. Many attackers use phishing efforts, malvertising, and other malicious campaigns to steal personal information, ruin your image, and destroy your company.
By creating strong passwords using multi-step verification or a password generator, you instantly have a stronger line of defense against cyber criminals. Your employees can also undergo cybersecurity training regularly to improve risk management, and as the owner, you can update all programs and devices so they always have the patches they need to avoid vulnerabilities.
Staying Updated with Technological Advancements
5G connectivity is also receiving much praise for its role in business continuity since it promises stronger connectivity that can further your communication plan and faster speeds when uploading or downloading.
Technology’s role in enhancing business continuity planning is vast and vital, giving any company a fighting chance under any circumstances. Further research on how it can help yours today!
