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Modern Buyer Engagement Strategies

Modern Buyer Engagement Strategies

Knowing what your customers need and want is the foundation of all winning marketing campaigns. Without a solid understanding of their pain points and preferences, it’s virtually impossible to successfully engage buyers and turn prospects into customers. To...
Data Backup Tools Are Letting Businesses Down

Data Backup Tools Are Letting Businesses Down

Suppose you ask any IT professional about the critical elements of disaster recovery planning. In that case, data backups will undoubtedly top the list. Whether there’s a natural disaster or a cyber attack, a full backup of your business’s data ensures that you can...
Beware: Fake Google Meet Invites Hide Malware

Beware: Fake Google Meet Invites Hide Malware

Suppose we didn’t have enough reasons to dread meetings. In that case, a recent rise in virtual scams using fake Google Meet invitations might be the final nail in the coffin. In this new type of phishing, hackers send out spoofed invitations to meetings and then...
ADT Network Breach: Customer Data Remains Secure

ADT Network Breach: Customer Data Remains Secure

Did the recent ADT network breach leave you feeling less secure? Knowing the causes of this incident could help you narrow down the best proactive steps to safeguard your establishment. Breaking Down the Case ADT is a trusted name in alarm systems for homes and small...
Gmail’s New Gemini Search Tool Now on iPhone

Gmail’s New Gemini Search Tool Now on iPhone

Business owners know it takes a lot to help a company function daily, from third-party manufacturers and distributors to in-house design and IT teams. Sending emails is still one of the best and most efficient ways to keep in contact, but that can quickly lead to an...
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